Chubby Hubby’s got some big brass balls.
The leaders of the Ben and Jerry’s ice cream empire have endorsed the Occupy Wall Street movement, according to Vermont Public Radio. It’s the latest move for the socially conscious company, which has given the world an array of tasty ice cream flavors, ranging from “Chubby Hubby” to “Bonnaroo Buzz.”
Chief Executive Officer Jostein Solheim and co-founder Jerry Greenfield, made the announcement Feb. 9 in the Cookie Dough Room of their corporate headquarters in Burlington, Vt. However, the ice cream icons actually have been down with the movement since Oct. 6, when the company’s board of directors sent out a press release indicating they were sweet on Occupy Wall Street.
Ben & Jerry’s moral stand has drawn some shocked reactions from others in the business community, Solheim told VPR. However he expressed confidence that Ben and Jerry’s can play a role in drawing attention to the “excessive power and influence” corporations have over U.S. democracy.
“That’s something we have credibility in and something we can talk with authority about and help out on,” Solheim told VPR. “We have launched a campaign called ‘Get the Dough Out of Politics.’ Little cookie dough joke.”
The campaign is aimed at overturning the Citizen United ruling by the United States Supreme Court, which legalized unlimited campaign bribery by influential industries and corporations in U.S. elections.
Ben & Jerry’s has never been shy about standing up for more than just profit growth.
We “wish to express our deepest admiration to all of you who have initiated the non-violent Occupy Wall Street Movement and to those around the country who have joined in solidarity,” the board of directors said in October. “The issues raised are of fundamental importance to all of us.”